FAQ Tools Why translate? Why use us? Why translate? If your website is currently only in English, you are missing out on the huge online market in other important world languages. The German, French, Spanish and Japanese language online markets are particularly lucrative. As recent studies have shown, visitors to a website are 300% more likely to buy from a site if it is in their own language and 500% more likely to read to the bottom of the page if it is in their mother tongue.